---
title: "On-demand webinar – Unintentional greenwashing in the supply chain: what it is and how to avoid it"
description: Worldfavor webinar where experts discuss unintentional greenwashing – what it is, the risks and how to avoid it.
image: https://blog.worldfavor.com/hubfs/Email%20Banners/Email%20Banner%20Hero%20Webinar%20Unintentional%20Greenwashing%20in%20the%20supply%20chain%202%20upd.png
---

[News](https://blog.worldfavor.com/news/tag/news) | [Webinar](https://blog.worldfavor.com/news/tag/webinar)  |  minute read

# On-demand webinar – Unintentional greenwashing in the supply chain: what it is and how to avoid it

![](https://blog.worldfavor.com/hubfs/Email%20Banners/Email%20Banner%20Hero%20Webinar%20Unintentional%20Greenwashing%20in%20the%20supply%20chain%202%20upd.png)

Businesses today are doing their best to ensure sustainable practices throughout the supply chain but are many times unaware that they run the risk of unintentionally greenwashing. As sustainability is one of the top priorities for many companies due to laws, regulations and stakeholder expectations, unintentional greenwashing can have devastating consequences.

[![On-demand webinar: Unintentional greenwashing](https://no-cache.hubspot.com/cta/default/2989273/b13bbbd1-3108-466f-830e-5c861bb2983b.png)](https://cta-redirect.hubspot.com/cta/redirect/2989273/b13bbbd1-3108-466f-830e-5c861bb2983b)

[In this 45 minutes Worldfavor webinar](https://content.worldfavor.com/webinar-unintentional-greenwashing-in-the-supply-chain-what-it-is-and-how-to-avoid-it), we delved into the topic of unintentional greenwashing in the supply chain. Our Worldfavor experts, together with out panelists, discussed what unintentional greenwashing is, how to avoid it and shared tips and best practices.

Hosted by [Emelie Nilsson](https://www.linkedin.com/in/emelie-nilsson-worldfavor/), Account Executive & Team Lead and [Johan Löfquist](https://www.linkedin.com/in/johanlofquist/), Head of Sustainability Data, the webinar covered:

- How supply chain transparency can have a positive impact on preventing unintentional greenwashing
- What the consequences of unintentional greenwashing can be
- The role of ESG data in gaining insights and control of hidden supply chain risks and improve and reduce footprints
- Hands-on tips from organizations leading the way

We invited [Bruno Güemes](https://www.linkedin.com/in/bruno-g%C3%BCemes-delgado-aa298532/), Environmental Program Manager at BEPI, Amfori and [Kevin Gelsi](https://www.linkedin.com/in/kevin-gelsi-79a777179/), Sustainability Coordinator at Nudie Jeans as panelists to offer their valuable insights on unintentional greenwashing.

[Watch the webinar here. ](https://content.worldfavor.com/webinar-unintentional-greenwashing-in-the-supply-chain-what-it-is-and-how-to-avoid-it)

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